SMS Module Requirements

You are in the most hated industry when it comes to sending out SMS. We have been categorized as a SHAFT business. SHAFT is an acronym for Sex, Hate, Alcohol, Firearms and Tobacco. And believe it or not, we are the toughest to get through this process. After many legal battles and working with The Campaign Registry (https://www.campaignregistry.com) we are now able to get accounts approved using TORO to send SMS messages about Tobacco.

The Campaign Registry is a company that ensures that your business is legit and sticking to the strict rules given to us. They work with the cell phone companies (T-Mobile, Verizon, AT&T, etc.) on our behalf to get us approved. Without registering, you cannot send messages. Even then, you can read about SHAFT & SMS here: https://www.google.com/search?q=sms+shaft

All that said, TORO has worked with PCA and TCR to get approval for our stores, but we MUST play by their rules.

 

PLEASE TAKE THE TIME TO READ THIS ENTIRE PAGE AND STICK TO THIS WORKFLOW. You will need to purchase a pin pad as well.

https://www.torocigarpos.com/sms-workflow

 

 

 

Prior to applying for SMS, you need the following things:

  • Your EIN
  • Legal Name Registered to the EIN
  • Type of Business (S-Corp, LLC, etc.)
  • If you have a website, it MUST have a ROBUST AGE GATE.
    • You CANNOT have just a “Are you 21? Yes/No”
    • It MUST have either text boxes for the user to input their birthday or dropdowns where they can select their birthday.
  • A Privacy Policy/Terms & Conditions page
    • If you have a website, then you need to add it to your site.
    • If you don’t have a website, then we can build a page for you submission. There is a one time/lifetime $100 fee for this hosting
    • Either route you go, the page must have this EXACT content if you want to be approved. Please copy/paste these contents:

 

If you do a submission without meeting these requirements, then it will likely be rejected. If rejected for one of these reasons, then there is a $200 fee for re-submission. Please ensure you meet all requirements the first time!